Apothic breaks the mold of traditional wine. It’s bold, mysterious and a top wine among millennials. To connect with this target we created a series of digital experiences all housed in the Apothic Cellar.
Apothic Case Study
The Apothic Cellar
A shadowy basement for the brands website.
Digital Palm Reader
For the flagship red blend, we created a digital palm reader to help people discover their destiny based on the ancient art of palmestry.